Collectable sneaker in high contrast.
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Who doesn’t own a pair of sneakers these days?
They’ve becoming more of a craze over the past few years. Continuously being developed into better fitting, more streamlined and, dare we say it, more collectible.
CN-TRST is a project that aims to tease viewers of a new fictional shoe brand that emphasise on a strong brand and sportive use.
While building on to become a collectible sneaker.
We’ve developed these teasers to live as real life project. Using animated content as a marketing and teaser tool. To build awareness, and raise hype for these new mysterious premium running shoes.
They’ve becoming more of a craze over the past few years. Continuously being developed into better fitting, more streamlined and, dare we say it, more collectible.
CN-TRST is a project that aims to tease viewers of a new fictional shoe brand that emphasise on a strong brand and sportive use.
While building on to become a collectible sneaker.
We’ve developed these teasers to live as real life project. Using animated content as a marketing and teaser tool. To build awareness, and raise hype for these new mysterious premium running shoes.
Project summary.
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Mission:
Create visual striking social media content to tease a new sneaker brand entering the market. Teasing viewers through a high pace animation, generating more traffic to the website for purchasing the sneakers.
Outcome:
Strong editing and animation of the new sneaker, brought to the attention by use of contrasting tones and a support colour. The content being used on social media drives more traffic to the website.
Impact:
Being more familiar with fast paced editing, and using a minimal style with typographic elements.
Create visual striking social media content to tease a new sneaker brand entering the market. Teasing viewers through a high pace animation, generating more traffic to the website for purchasing the sneakers.
Outcome:
Strong editing and animation of the new sneaker, brought to the attention by use of contrasting tones and a support colour. The content being used on social media drives more traffic to the website.
Impact:
Being more familiar with fast paced editing, and using a minimal style with typographic elements.
Credits:
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Production: EVIEL Studio
Art Direction: EVIEL Studio
Illustration: EVIEL Studio
Animation: EVIEL Studio
Music: EVIEL Studio
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Production: EVIEL Studio
Art Direction: EVIEL Studio
Illustration: EVIEL Studio
Animation: EVIEL Studio
Music: EVIEL Studio
Other projects:
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